Schantin’s Weblog
A weblog for media
Archive for the ‘target group’ Tag
August 4, 2009
From mass medium to individual information provider: What comes after the media-integrated newsroom?
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Editorial
,
General Management
tagged
customer orientation
,
innovation
,
media
,
newsroom
,
reorganisation
,
target group
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Recently
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From mass medium to individual information provider: What comes after the media-integrated newsroom?
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Top 5 measures in the newsroom for 2009
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Ian Davies died
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Seven theses for a necessary paradigm change in the advertising business
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Organisational types of newsrooms in a media convergent environment
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Online communities: What makes them click?
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Challenges for newspaper editorial in 2008
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My view on cross-media communication for newspapers
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